Author: Sam Allcock

Sam Allcock is a seasoned media professional and content strategist with a passion for storytelling across digital platforms. As a contributor to Abu Dhabi Week, Sam brings a sharp editorial eye and a deep appreciation for the culture, innovation, and lifestyle that define the UAE capital. With over a decade of experience in journalism and public relations, he covers everything from local events and business trends to travel, dining, and community highlights. When he's not writing, Sam is exploring the hidden gems of Abu Dhabi, always on the lookout for the next story worth sharing.

As the Dubai Fitness Challenge (DFC) celebrates its ninth year, it continues to redefine the city’s approach to health with Fuel Your Challenge – an inspiring new initiative that proves great movement starts with great nutrition. Running from 1 to 30 November 2025, this programme reaffirms that exercise and diet form two sides of the same wellbeing equation. In collaboration with Dubai’s best-loved dining destinations and renowned chefs, DFC will unveil a collection of easy, nourishing recipes over the month – each crafted to be cooked in 30 minutes or less, showing how effortless healthy eating can be. Since it…

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Levi’s® and designer Kiko Kostadinov have introduced their second collaborative menswear range, a five-piece collection designed to explore the dialogue between everyday functionality and elevated formal aesthetics. Denim stands as the foundation of the collection, its textures and cultural connotations connected to the artistic communities that shaped American modernism. The pieces draw inspiration from a time when denim travelled with artists across varied contexts – from working environments to social circles traditionally defined by more conventional dress. Through this journey, denim came to embody both practicality and subversion, becoming a form of understated rebellion in spaces marked by etiquette, aesthetic…

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Acting on behalf of Minister of Finance Mohammed Aljadaan, the Chairman of the Insurance Authority, Abdulaziz Al-Boug, commenced the Global Insurance Conference and Exhibition (ingate) today in Riyadh. Al-Boug remarked that the insurance industry is currently undergoing substantial global shifts in response to technological disruption, climate-driven risk, and evolving economic conditions. He noted that the timing of ingate is significant, with the international insurance market now exceeding $8 trillion, strengthened by rising demand for comprehensive insurance solutions. He added that the Saudi insurance sector recorded growth of more than 17% during 2024, with an insurance penetration rate of 2.6% of…

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Renowned Dubai developer Sharafi Development has launched Marea Residences, a new luxury residential project positioned on Dubai Islands. Combining sophisticated architecture with a relaxed coastal ambience, Marea is set to emerge as one of the emirate’s most desirable new waterfront communities. Building on a century-long heritage of excellence, Sharafi Development has created Marea as a G+2+12 beachfront building comprising stylish one and two-bedroom residences, along with a select range of penthouses. Each home features expansive sea-facing terraces and interior design inspired by modern European aesthetic principles. “Marea is the culmination of Sharafi Development’s long-standing commitment to Dubai’s growth story,” said…

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Dubai Investments Park (DIP Angola), developed by Dubai Investments as the nation’s first fully integrated economic and lifestyle zone, has confirmed that Emirates Reportage Development & Investment LLC has purchased two significant land plots measuring a combined 10,764,000 sq. ft. for the development of two major gated residential communities. The scheme represents a total expected investment of approximately AED 1.8 billion (USD 500 million) from Reportage Group, supporting DIP Angola’s ambition to attract globally recognised developers and to establish a premium residential environment within the master community. The partnership agreement was formally endorsed by Omar Al Mesmar, Chairman, Dubai Investments…

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Innomotics Contracting LLC and Danfoss FZCO have formalised an extension of the global contract signed earlier this year between Innomotics GmbH, Germany and Danfoss Drives A/S, Denmark. The expanded scope now includes comprehensive customer service support for Danfoss Low Voltage Drives and Innomotics Low Voltage Motors in the Middle East, specifically covering the UAE market. The signing ceremony took place between Mr. Rajesh Menon, Division Head of Customer Service, Innomotics Middle East, and Mr. Abdul Rahman Moussa, Country Manager Drives – MENA, marking the next phase in the collaborative relationship between the two organisations. Through this agreement, Danfoss will engage…

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During the 11th edition of Dubai Design Week, Shaima Rashed Al Suwaidi, CEO of the Arts, Design & Literature Sector at Dubai Culture and Arts Authority (Dubai Culture), visited the Dubai Design Week Marketplace. The festival, held under the patronage of Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of Dubai Culture, is organised in strategic partnership with Dubai Design District (d3), a TECOM Group member, and supported by Dubai Culture. The 2025 programme includes curated commissions, exhibitions, public installations, talks, and interactive experiences. Shaima was joined on the tour by Khulood Khoory, Director of the Projects…

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Athletes from Heroes of Hope, the UAE’s dedicated sports organisation for people of determination, have helped bring a burst of creativity to the DP World Tour Championship by putting the finishing details on a striking mural at the Earth Lounge in Jumeirah Golf Estates. Ahead of play commencing on Thursday, athletes Noah Evans, Thomas O’Brien and Marwan Al Khaja collaborated with local abstract artist Rabab Tantawy to complete the vibrant artwork positioned beside the 16th green, offering a bold visual welcome for spectators. Tantawy’s signature style — which blends traditional oil painting with contemporary spray techniques — delivers a refreshed…

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Persivia Inc., a US-headquartered specialist in AI-enabled health intelligence, has officially unveiled its National Health Intelligence Initiative (NHI) at the Global Health Exhibition 2025 in Riyadh. The initiative supports the Kingdom’s strategic objective to build a world-leading digital health system leveraging artificial intelligence, integrated data ecosystems, and population-level analytics. Persivia’s licensed presence in Saudi Arabia strengthens its long-term localisation strategy, with a focus on training, technology exchange and co-development with national health bodies to advance Value-Based Care and long-range system sustainability. “Saudi Arabia is building one of the most forward-thinking healthcare systems in the world,” said Dr. Mansoor Khan, CEO…

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Nordic by fäm flagship 35,000 sq ft mansion expected to debut at AED275 million as luxury launches top AED140 billion since 2020. Dubai, UAE, 10 November 2025: A newly announced AED3 billion series of ultra-luxury residences is reshaping expectations within Dubai’s high-end property scene, with developments under way in two core inner-city locations. Breaking away from the off-plan sales model, all Nordic by fäm properties are completed before marketing begins, emphasising crafted minimalism and liveable elegance rather than traditional grandeur. This strategic shift emerges alongside industry figures showing that Dubai has seen more than AED140 billion in ultra-luxury projects launched…

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