Aqaba Container Terminal (ACT) has signed an agreement with the King Hussein Cancer Foundation (KHCF) to launch a wide-reaching breast cancer awareness and early detection campaign in Aqaba, targeting underprivileged women in the southern Jordanian city.
The initiative, titled Awareness is Power, will combine education, community outreach, and direct support for screenings in an effort to tackle late diagnosis—a critical factor in breast cancer survival rates.
Under the agreement, ACT will fund mammogram vouchers for women identified as needing further checks. The outreach will be conducted through home visits and organised transport for eligible women to undergo screenings.
The project will also see KHCF train 25 volunteers in breast cancer awareness and effective communication. These volunteers will lead 400 awareness sessions, aiming to reach 6,000 women across Aqaba. A public event is planned to engage 200 community members, with at least 100 women expected to be referred for mammograms.
Corporate and Community Commitment
Harald Nijhof, Chief Executive Officer of Aqaba Container Terminal, said the partnership reflects ACT’s long-term commitment to community welfare.
“At ACT, it is a deeply rooted value of ours to contribute to the quality of life of the communities we work in,” Nijhof said. “Partnering with the King Hussein Cancer Foundation reflects our commitment to sustainable development in Aqaba, where economic growth is paired with investment in health, education, and opportunity. We are proud to stand with KHCF in empowering women with knowledge and access to early detection services that save lives.”
KHCF’s CEO and Director General, Nisreen Qatamish, highlighted the urgency of early detection in saving lives.
“We are honoured to partner with Aqaba Container Terminal on this vital initiative that will directly impact the lives of women in southern Jordan,” she said. “Through ACT’s generous support, we can ensure that geographic location and financial circumstances do not determine a woman’s access to potentially life-saving screenings. This collaboration exemplifies how private sector leadership can drive meaningful change in public health outcomes.”
A Decade of Support
The agreement builds on nearly a decade of collaboration between ACT and KHCF. The terminal has consistently supported improvements in cancer treatment services in Jordan’s southern governorates, including donations to the King Hussein Cancer Center. Its name is prominently displayed on one of the centre’s buildings in recognition of sustained contributions.
For ACT, the initiative aligns with its corporate philosophy of coupling economic growth with social investment. By funding both awareness campaigns and direct access to diagnostic services, the company aims to bridge the gap between health education and tangible care for women who might otherwise be excluded from preventive services.
As breast cancer remains one of the leading causes of cancer-related deaths among women in Jordan, the campaign represents a step towards reducing mortality through timely intervention. With corporate backing and community engagement, ACT and KHCF hope their model can be replicated in other regions, ensuring more women benefit from the power of early detection.
