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Home»Business»Orange Jordan backs startups to MVP stage
Business

Orange Jordan backs startups to MVP stage

Sam AllcockBy Sam AllcockSeptember 21, 2025No Comments3 Mins Read
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Orange Jordan has brought together more than 60 startups and leading government bodies in an event designed to help young companies transform early ideas into Minimum Viable Products (MVPs).

The gathering, part of the national Incubation Program to Reach the MVP under Jordan’s General Entrepreneurship Policy, highlighted collaboration as the cornerstone for scaling new ventures.

Startups from across sectors met representatives of the Ministry of Digital Economy and Entrepreneurship, the Irada Program, Amman Chamber of Commerce, Amman Chamber of Industry, Jordan Tourism Board, Al-Tweil Law Firm, and the Jordan River Foundation.

One-to-one support

The event featured structured one-on-one networking sessions, allowing entrepreneurs to directly access information on procedures, support channels, and market opportunities. Many participants described the format as a rare chance to hold candid conversations with policymakers and business leaders.

A central feature was a panel discussion titled Accelerating Startups Toward Launching the Minimum Viable Product (MVP). Speakers included Amman Chamber of Commerce Director General Ghaleb Hijazi, Ministry of Digital Economy and Entrepreneurship Director of Investment and Entrepreneurship Sarah Fanous, Irada Center Central Region Coordinator Hamoud Al-Suraikhi, and Omar Al-Tweil, Managing Partner at Al-Tweil Law Firm.

Funding and networks

The panel focused on five critical areas for startup success: access to funding, access to markets, building strong networks, developing human resources, and improving access to information. Panelists also underlined how government services can be made more practical, and how feedback from startups themselves should shape policy.

Orange Jordan described supporting startups through the MVP stage as “a true investment in the future of Jordan’s economy and entrepreneurship”. The company reiterated its commitment to empowering young people and helping their ideas evolve into scalable and impactful businesses.

“The path to MVP is not only about support for ideas, it is about turning those ideas into engines of growth,” the company said. “Partnership between the public and private sectors is key.”

National policy

The Ministry of Digital Economy and Entrepreneurship highlighted that the incubation programme is part of a broader national entrepreneurship policy. It said the programme demonstrates the government’s intention to create a more flexible and supportive business environment in Jordan, enabling innovative ideas to develop into projects that generate jobs and contribute to national growth.

The Ministry also pointed to the importance of targeted initiatives to ensure young people have pathways to entrepreneurship, as well as platforms that connect them directly with resources.

Shared mission

The event closed with a consensus among participants that closer coordination between public institutions and private companies is critical. Officials stressed that only by working together can Jordan’s startup ecosystem produce projects capable of achieving tangible economic impact.

By focusing on practical support, stronger networks, and responsive policy, organisers say the programme will help ensure that Jordan’s next generation of entrepreneurs can successfully take their innovations to market.

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Sam Allcock
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Sam Allcock is a seasoned media professional and content strategist with a passion for storytelling across digital platforms. As a contributor to Abu Dhabi Week, Sam brings a sharp editorial eye and a deep appreciation for the culture, innovation, and lifestyle that define the UAE capital. With over a decade of experience in journalism and public relations, he covers everything from local events and business trends to travel, dining, and community highlights. When he's not writing, Sam is exploring the hidden gems of Abu Dhabi, always on the lookout for the next story worth sharing.

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