Over 2,000 British products are being regularly imported from the UK as part of LuLu’s ‘Best of British’ campaign.
But the journey to get that product to the shelf is more complicated than one might think as our ‘route guide’ explains:
Deliver from UK manufacturer to UK exporter
New ingredients label in Arabic placed on every pack
New Production and Expiry dates placed on every pack
All repacked
Send for export via air or sea
Arrives at destination: Customs and Food Control Inspections
Cleared at point of arrival, delivered to distribution warehouse
Picked and then delivered to store
Placed on shelf
Bought by customer
[Originally published in Abu Dhabi Week vol 2 issue 20]